Hometown Heroes Collective
As in, local creatives, designers and makers we love from all over the country.
MEET THE NEWEST MEMBERS OF OUR HOMETOWN HEROES COLLECTIVE
Super-nourishing and conditioning all-natural hair care products
Dance Happy Designs
Julia Tyler, Liv Helgesen & Emily Scott
Fun and sustainable screenprinted bags featuring original patterns
Feminist Goods Co.
Inclusive clothes and accessories with inspiring messages
Handcrafted modern jewelry that you can wear all day, every day
Salt + Still
Alison Charli Smith
Hudson Valley, NY
Small-batch heirloom quality jewelry inspired by a love of nature
Minimalist statement earrings made from colorful polymer clay
Max Wanger Print Shop
Max & Margaux Wanger
Los Angeles, CA
Frame-ready prints of photos that find real beauty in simplicity
Haeshin Park & Hanna Choi
Los Angeles, CA
Durable canvas totes that are as stylish as they are practical
Natural cotton cord baskets to artfully store your stuff
EVERYTHING YOU NEED TO KNOW
HOW IT WORKS
We’re always looking for ways to build our community so we’ve partnered with Nest, a nonprofit organization focused on supporting craftspeople to generate workforce inclusivity.
Together we’ll select new classes of U.S.-based artisans four times a year, providing them with a platform to sell their small-batch goods as well as giving them all the great opportunities that come with being a Hometown Hero. Since 2019, over 50 makers have been featured on our site and we can’t wait to keep highlighting more.
HOW THEY BENEFIT
From professional photography and Team Madewell mentorship, to increased exposure and development grants, there are lots of pros to joining our community of makers.
PEACESAKE CANDLES & CO.
Pretty Strange Design
Fox Hollow Studios
FLynn & King
Scavenge + Bloom
Tamiko Claire Stoneware
Good for the Bees
Luna Reece Ceramics
Dale & Blue
Grl & Co.
Wild Bower Studio
In The Rushies
ALEX CLARKE WOODWORKING
BROTHERS DESIGN CO.
Emily Elizabeth Miller
Fanny & June