YOU CAN USE
From a handy fit guide to helpful care tips, we’re sharing all the fun facts and need-to-know info about our favorite fabric. Think of this as your ultimate resource for everything indigo.
Jeans Fit Guide
An easy, effortless navel-grazing mid riseShop Now▸
A classic, perfectly waist-cinching high riseShop Now▸
A flattering right-above-the-belly-button riseShop Now▸
Can you say higher-than-high rise?Shop Now▸
A cut and intentionally unfinished straight frayed edge
An uneven distressed hem with a cool worn-in look
A raw hem but even more distressed for even more fringe
Organic cotton denim sustainably dyed with fewer chemicals and less H2O than conventional material at the innovative Saitex factory, which recycles 98% of its water, uses renewable energy and turns manufacturing waste into bricks for affordable housing.
Specially placed reinforced pockets in front offer an extra layer of holds-you-in sorcery.
Thanks to a special dyeing technique, styles in ISKO Stay Black™ denim retain their color through more washes.
Our stretchiest jeans ever are made with ISKO Reform™ XP denim that moves with you, minus the baggy knees.
EXPERT CARE TIPS
DENIM TECHNOLOGY, DEFINED
We’re always finding ways to make our jeans better than ever, whether it’s with Magic Pockets or, you know, Indigo Juice. Wanna learn all about denim technology?GET IN THE KNOW▸
OLD JEANS → NEW HOMES
That’s right, bring us your old jeans and we’ll recycle them with our friends at Blue Jeans Go Green™ into housing insulation that can be used for organizations like Habitat for Humanity to build new homes.FIND OUT MORE▸