Blue Jeans Go Green
RECYCLE YOUR
DENIM WITH US
In partnership with Cotton’s Blue Jeans Go Green™ program.
Team Madewell helped Habitat for Humanity insulate an LA home.
Stop by one of our stores with your pre-loved pairs (from any brand: the bootcuts from high school, the baggy ones from your skater days, the bright red skinnies from who knows when). Our friends from Cotton’s Blue Jeans Go Green™ program will turn them into housing insulation for communities in need—and we’ll give you $20 off new ones.*
HOW IT WORKS
Step 1
Grab an old pair of jeans.
Step 2
Bring them into one of our stores.
Step 3
We’ll turn ’em into housing insulation.
Step 4
You’ll get $20 off a brand-new pair.*
DROP OFF YOUR JEANS ANY TIME, ALL YEAR
FIND A STORE NEAR YOUthe house team madewell built
ON INSPODenim Recycling By The Numbers
pairs
of your jeans recycled since our partnership began—and counting! That’s a bunch of bedazzled back pockets.
Percent
of the insulation made by Cotton’s Blue Jeans Go Green™ program comes from post-consumer recycled denim.
HOUSES
could be built with insulation made from your passed-on pairs.
TONS
of waste saved from a landfill because you recycled instead of tossed (that’s a lot of closet space).
Infinite
good vibes from giving back.
