Offer valid on the purchase of items marked “30% off with code COOLOFF” at madewell.com from July 7, 2015, 12:01am ET through July 9, 2015, 11:59pm ET. Offer not valid in Madewell stores or on phone orders. Offer cannot be applied to previous purchases or the purchase of gift cards and cannot be redeemed for cash or used in combination with any other offer. To redeem, enter code COOLOFF in the promo code box at checkout. Limit one promo code per order. Offer valid in the U.S. only. Terms of offer are subject to change.